Idea brings affordable smartphones to promote 3G services in India
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Customers can acquire new Idea 3G smartphones at a value of Rs. 2,609 and Rs. 4,751 only
Idea breaks the price barrier of Rs. 5,850 with new range of 3G smartphones
Android based devices - High on 3G Features and Applications, yet Affordable - will accelerate adoption of 3G services across the country
Loaded with benefits and 3G plans from Idea
Within months of the launch and fast paced expansion of 3G services, Idea Cellular, India’s 3rd largest mobile operator has now announced the launch of a range of 3G smartphones starting at Rs. 5,850 onwards, to drive penetration of data services in the country. From today, mobile users in India can access some of the world’s best handset features and Idea’s 3G applications on Android based smartphones, for as low Rs. 2,609!
The new Idea smartphones have been affordably priced to ensure rapid uptake by both - 2G users wishing to upgrade to 3G, and existing 3G users – especially in the semi-urban parts of the country which are traditional strongholds of Idea.
As a special introductory offer, Idea is offering data services worth Rs. 3,500* with Rs. 259 pack, along with the new 3G smartphones. Hence, for the smartphone which is priced at Rs. 5,850, Idea 3G user gets it for a value of just Rs. 2,609. Likewise, the handset priced at Rs. 7,992 has a value of just Rs. 4,751 for Idea 3G users, thus making them the best buys in their respective segments.
The Idea 3G Smartphones are based on 2.2 Android Operating System (OS) and also have a 3.2 MP Camera, Touchscreen (3.5” & 2.8” Screen size), GPS Navigator software, FM radio and MP3 Player, WiFi, Bluetooth, Social Media Apps such as Facebook, Twitter, Orkut, browser Operamini, and pre-loaded Google and Youtube, besides a range of other high-end smartphone features and Idea TV. The handset devices can operate as mobile phone, mini computer, and also acts as a Wi-Fi router.
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